Burger King at Rhode Island Free Essay Example, 3750 words

The firm is projecting an increase in profits and the number of customers given the market plan deployed by Burger kings. It initial costs would be high and hence would have an impact on the gross earnings of the first years of the lease. Upon maturity, the firm is likely to receive a profit of up to 20 % of the total earnings. This is projected to take effect on the second year of operation. The marketing strategies laid by the firm would be essential in increasing the number of customers. More customers would mean increased revenue. This implies that the firm would produce products that cater to people regardless of their age, economic class or cultural components. They will aim at connecting the internal environment with the external in a bid to increase revenue collection and create a brand that focuses on delivery. The firm has the ability to offer quality services and meet the market demand within the specified time period. The Fort Lauderdale- Hollywood International Airport potentially has a large market and the experience brought by Burger king would be essential in determining the challenges and strengthening on service delivery. We will write a custom essay sample on Burger King at Rhode Island or any topic specifically for you Only $17.96 $11.86/page Burger Kings has the ability to combine market demands and work on models that will maximize profit and deliver services that meet market demands. Burger Kings has the ability to meet the RTP requirement having been on the line of business for a long period. The markets are wide and require models that allow diversity. The firm has enough capital to design the space and at the same time staff the Fort Lauderdale- Hollywood International Airport premise to ensure quality delivery and focus on models that will enhance service delivery.